We created a website that helps people understand how to best use their voting power to affect police reform in their local communities. We'd love your help driving people to bottomoftheballot.com. Additionally, we created a collection of digital and social assets, available here, for all to share and spread the word. Thanks for your help!
Let’s face it, our industry is rife with nonsense, unnecessary barriers and broken old ways of doing things.
Below are a few ways we kick that stuff to the curb.
A brand position is the place a brand occupies in the mind of the consumer relative to the competition. Forget all the rest of the marketing fluff and jargon. If you’re not positioned properly, you’re in for a painful ride. We start here.
Our full-time Creative Directors manage and direct a global network of Creative Director-level freelancers, allowing us to curate the right talent for the job. This deep talent pool means we can do pretty much anything a large creative agency can do but with small agency speed and service.
Everyone says they deliver integrated creative, but almost always they have either an advertising bias or a design bias. We have neither. We believe that a brand is the sum of its parts and that all the parts are important.
We think that our job is to actually help brands succeed. We can’t do that if we’re always trying to sell our clients stuff they don’t need or billing them for layers of unnecessary staff.
We see internal agencies as partners, not competitors. We even started a consulting practice, Hub Inside/Out, to help in-house creative departments become more efficient and effective.
If we produce communication that is safe, it will be ignored. And for marketers, that’s a very unsafe practice. At HUb, it’s a corporate policy to never present ignorable work.