While most cyber security companies spend all their time telling you how they will prevent cyber breaches, Illumio boldly points out one very uncomfortable fact: breaches are inevitable. If the NSA can be hacked, so can any company on the planet. Illumio and their AI security graph, identify breaches as they happen and apply something called micro segmentation which in layman’s terms, contains the breach and limits the damage. Their tag line perfectly expresses this: breaches are inevitable and disasters are optional.
Media from this campaign was flexible and able to be used across multiple online platforms.