Netradyne Taps HUb for Marketing and Branding Efforts

Netradyne is a cutting-edge technology company that specializes in developing advanced artificial intelligence solutions to make commercial driving safer. HUb Strategy and Communication in San Francisco is working with Netradyne to complete a band refresh — more specifically to help with website design, and brand personality/messaging.

“We wanted to give Netradyne a look and voice that breaks through the industry noise, something as distinct as their technology,” said Ernest Leo, Strategy Director at Hub. “This was about taking complex tech and making it approachable, likable, while cutting through the category clutter.” The creative endeavored to make complicated technology user (and driver) friendly.