HUb San Francisco, a design, advertising and production company in the Bay Area, won gold at the 2024 Marcom Awards for their most recent work for Gigamon. The Marcom awards is an international competition that recognizes excellence in marketing and communication.
The “Hair on Fire” B2B brand campaign consists of an IT Professional walking around his office, not realizing that his hair is ablaze – just as many IT professionals may think their network is secure, when it’s far from it. Gigamon, however, supercharges a company’s tools by giving them network level intelligence, allowing them to detect unseen threats in their cyber network and mitigate risk. Hence, dousing any change that you’ll get caught walking around with your hair on fire.
“We immensely enjoyed working with Gigamon to create this,” said CEO Dj O’Neil, “and of course we’re happy it’s getting some recognition in our community on top of that.”