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Data-Storage company launches effort with twitter ‘personas’ and Apple watch giveaways

Published February 26, 2015 by Ryan Schieber

AD AGE – Nimble Storage, a fast-growing data-storage company, is taking on larger competitors such as EMC, HP, and NetApp with a new campaign called “Adaptive Flash Challenge.”

Nimble Storage had revenue of $125.7 million last year, up 134% over 2013, and is moving into the enterprise space to take on bigger rivals.